Qualitative analysis is always dependent upon the frame in which you have designed your study and consistent with the methodological choices you've made. What I appreciate about every qualitative study I have worked on is the beauty of flexible design and how that flexibility informs and defines analytic decisions. The "right" choice for how you approach analysis is a beautiful paring of those that have studied and designed before you, and thus have informed your method choices, matched with your participants and community voices that inform your decisions during collection and analysis.
The Qualitative Report is the one-stop resource I recommend to all interested in qualitative research. https://nsuworks.nova.edu/tqr/
A quick journal search for any topic in analysis will result in fruitful resources.
Just to offer one example....
Chenail, R. J. (2012). Conducting Qualitative Data Analysis: Reading Line-by-Line, but Analyzing by Meaningful Qualitative Units. The Qualitative Report,17(1), 266-269. https://doi.org/10.46743/2160-3715/2012.1817
Likewise, several companies offer resources that I have found useful for students and life-long learners of qualitative analysis.... here are some good options with free resources to discover...
I do not like to promote any specific analysis tool. "Back-in-the-day" post-it notes, highlighters, and Excel files were used to accomplish high-quality and rigorous results. However, the larger and richer the qualitative data set collected can lead to some time saving efforts with the use of analytic programs/tools.
Delve is a software product that has an online interface selling its qualitative analysis tool.
Delve offers an "Essential Guide to Qualitative Coding"at https://delvetool.com/guide
And a course in Qualitative Data Analysis at https://delvetool.com/course
Atlas ti is a platform designed for all types of qualitative data, supporting analysis across all types of text and documents, videos, graphics, audio, etc. They describe their product as a "powerful workbench for the qualitative analysis of large bodies of textual, graphical, audio and video data." (https://atlasti.com/product/what-is-atlas-ti/). There is a steep learning-curve with all platforms but I have found Atlas ti to be a very powerful tool for complex analysis.
They offer free webinars at https://atlasti.com/learning/free-training/